186 units and a rooftop pool. Solair is the epitome of urban luxury.



Client: ST Residential

Solair is a mixed-use, luxury high-rise condominium located Los Angeles’ Koreatown area. The site rests immediately above the Metro Purple line station at Western and Wilshire, making it exceptionally transit-oriented. Flux developed a brand identity and high-visibility launch. The solution included a ribbon-cutting ceremony with LA Mayor Antonio Villariagosa, Metro CEO Art Leahy, and other respected officials, gaining mainstream media coverage on news, TV, and radio.

Client Services

Brand Strategy
Logo + Identity System
Signage + Wayfinding

Events + Invitations
Public Relations
Print + online Advertising
Email Marketing

Over 18 years of experience with hundreds of brands, we know the path. Let’s take the first step.