Real Estate


Located in the highly desirable Sawtelle District of West LA, Bellerive is a boutique collection of luxury rentals with a walk score of 92. Purchased by Essex Property Trust as a stalled condominium development, FLUX Branding was selected to reposition the asset as a multi-family rental. The project included naming, identity, leasing signage, print collateral, street teams and website to support an accelerated lease-up effort.