Real Estate


Dougherty is an established architectural firm with offices in Costa Mesa and Oakland, CA. Specializing in planning, design and development projects for schools and universities, the company is well-respected after decades of successful operations. Flux Branding was selected to develop an all-new brand identity that better reflected the company’s ethos, and express it across key communications components. Beginning with brand positioning, we established a strong concept: Design-Forward. Design-forward is both philosophy and methodology that clearly defines how Dougherty thinks and works.